Paid Search primarily refers to Google Ads and Microsoft Advertising. We focus on optimizing your campaign structure, keywords, bid strategies, ad copy, and more.

Paid Social primarily refers to Meta Ads (Facebook + Instagram), TikTok Ads, and many other channels. This channel relies heavily on visual-based creative like images and videos. We’ll partner together on ideal audience targets, campaign structure, creative testing, and more.

Already have ad accounts that you’re running and want to know how you might be able to improve performance? We can dig into the existing accounts and campaign structure and point out strengths and opportunities and deliver findings in your preferred format.

If you have an existing team or specialist, we are happy to act as support to them and jump on calls to help brainstorm, handle work when they’re out of office, or train them on ways they could improve their advertising fluency.